As a home based or small business owner you want to exude confidence and authority. You are an expert in your field. How are you conveying your message to your customer? Just like your body language, the words you use and how you use them can take on a whole new meaning.
Some of the words we all have a tendency to use say something completely different to our customers. Let’s say you are placing a call to a customer. When I call I say, “Hi, Joe, I’m calling to tell you about the latest property we have available”. I am very clear, succinct, I have a smile in my voice, and once I finish my reason for calling, I shut up and let my customer or prospect talk.
One of our clients, who we were consulting with on sales, couldn’t figure out why he was having a hard time during his sales calls. What we found out was when he would call rather than being firm and confident, with a smile in his voice; he sounded very tentative, “Hi, I am just calling to see if”. No this verbiage does not work. He did not identify himself, his company, and this client sounded very nervous on the telephone.
So be very careful you don’t use words or phrases that sound as if you are apologizing to your customer right the off bat. In fact, don’t use them at all. Take them out of your vocabulary. Be clear and concise. Speak in an even tone. Nervous people have a tendency to speak way too loudly; or so softly you can’t understand them, or some people speak very quickly. Also, be aware this is not something you are going to fix overnight. These phrases are a habit for many of us. So practice, practice and practice some more. Do role plays and tape yourself. Then listen to yourself, or have family members listen to you and critique you.
Think of the teachers you had in school, or a professor in college who was able to speak in a nice even tone, yet his or her voice carried. Now obviously this is not necessary on the telephone. However, this kind of even toned, lower than usual voice is the kind you want to use.  Try to emulate this person in your telephone calling or in dealing with customers face to face.
The way you speak is very important.  The pitch and inflection of your voice are also very important. If you have a lot of trouble with this you might want to purchase books on speaking that address the issues of pitch and inflection in your speaking voice.  Check out Amazon or Barnes and Noble. They have a wide selection. Again, you are not going to change this overnight. Remember, practice makes perfect.
Two additional  common phrases we all have a tendency to use are I believe, and I think. This is fine for your friends and family. However, as a business owner and “an expert” you had better “know”.
For all of you coaches out there be careful with the “we will hopefully achieve”.  Make a list of all that they will achieve by going with your program, obviously with the caveat that they do the work outlined.
So take inventory of what you are saying on the telephone; your in-person sales and in your dealings with your customers (for those of you in a storefront). Is your “word language” conveying what you want it to. Or like our body language sometimes, are your words conveying something totally different to your customer. Check to see if you are using any of the above phrases and stop!  It may take a while but you will be happy you did.
Copyright 2003 DeFiore Enterprises

Interested in having your own successful, home based creative real estate investing business? Chuck and Sue have been helping folks start successful home based businesses for over 19 years, and we can help you too! To see how, visit http://www.homebusinesssolutions.com for the latest FREE tips and tricks, educational products and coaching in creative real estate investing and home based businesses. No time to visit the site? Subscribe to our “how to” Home Business Solutions Digest, it’s like having your own personal coach: mailto:subscribeHBS@homebusinesssolutions.com

Author: Sue And Chuck DeFiore
Article Source: EzineArticles.com

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Its not enough to have a web sites anymore and the term S.E.O is so overrated.  Don’t get me wrong, I’m not throwing the concept of S.E.O (Search Engine Optimization) out he window, its just that most anybody can optimize their website or blog and still learn many tips and techniques online.  Sure you could use pay per click, but when your trying to make money and spend less of it, you will have to resort to the many different way to drive traffic to you site.Lets start with a blog. Yes, that’s right a blog. How in the heck is a blog going to help? Well it wont if you don’t have any readers. Views are fine and you will need plenty of them.  To goal is to build your readership (notice I said readership), once again…views are fine, but readers will keep coming back when your site is either informational, inspirational or entertaining. When your site has traffic in the form of readers, you can place your ads (your ads) strategically on your blog about your products and services.  You have to write about something that will interest the reader. Doing a simple cut and paste of  articles that belong to someone else, NOT GOOD!  You will ruin your creditability as a business person when one of your readers tell you how they enjoyed your articles and you can’t  knowledgeably respond to them.

Write about what you are passionate about and the readers will eventually find you. How? Certain keywords and phrases that will lead readers to your blog and they will see your the ads that link back to your website. Words and phrases that work for my blogs are:  Sex, Love, Information, Communication, Tight Skirts, Technology, Free. When it comes to current events or news headlines, words like: earthquake, tsunami, robbery, health risk, foot problems will come up in someones search and hopefully lead them to your site.

Now lets talk social networks; in an instant you can send out a tweet to hundreds of your followers, referencing a product or page on your website. I guess the questions is, how do you get more followers now when you have so few or your just starting off? That’s easy, plenty of software programs will help you locate followers in a geographical location or by key words. Build your followers, tweet about your blog and your website. You are only limited by your imagination.  So, as you can see, simply having a web site is not enough when you want to get the word out about your online business.

Domain names are apart of the process when getting your business or personal web site online.  Most companies realize that purchasing a domain name is an investment and when these companies make a purchase, they also purchase different variations of these names.

There are many companies that will sell domains name, the on thing many people don’t realize is, many of these companies buy these names at whole sale prices and they resell them to customers like you. It doesn’t cost much to get in the game, get a piece of the action and become a reseller.

The Connectivity Pro Superstore has one of the Hottest Deals to get you started with selling Domain Names. Your company can be up and running in about 30 min.  Not only do you sell domains, you also sell services such as: Web hosting, SSL certificates, Online Calendars, Fax Thru Email Services and much more. These automated online stores, provide the same services provided by the Big boys like GoDaddy.

There are two Reseller Accounts to chose from and prices start at $75.00 per year. This is not a get wealthy, make a ton of cash business. It is a business in which you must work at to build your customer base. Here are some examples of what a reseller site looks like: Connectivity Pro, 24/7 DNA Hosting, JKA Hosting and there are many others.

In this age of technology, depending on the product and service, their still exist people who are not aware of a particular brand, product or service offered by a known (by the rest of us) company. I was amazed when I encountered a person who did not hear of a famous domain name company. Small companies that provide web hosting services will often refer their customers to another company to register their domain.

What if you are in a position to purchase domain names for friends, family or another company you know. Why refer them to another company to register their own domain name? Why not use your company to register their domain name? Many people are not aware that many small domain registration companies are simply domain name resellers. Resellers? Yes, they simply buy domain names from a another company at a discount rate and sell them at a markup to you.  You can shop around for the best prices all day long, you are still buying at a markup. Why not start you own domain name reselling company and set your prices and earn  some real residual income. Unlike multi-level marketing, you don’t have to go out and sell a thing if you desire not to, their are no monthly fees. You simply pay yearly to be in a resellers program and you can even buy from yourself at the wholesale rate.

For those in it for the long haul you can realize as little as $350 per month in sales (your will of course vary depending on you). This is not one of those get rich overnight offers nor does it promises to be your golden egg. I got into this business more than three years ago and I wish I have done it sooner.

Its your business, you build it. For more information feel free to contact me or checkout this site where you can get more info on cost and how to sign up.